PGN is Indonesia’s state owned natural gas company. As part of their integrated solution, they were launching four new services that would serve the customers from the industry, home, and transportation segment. We were approached to create four videos to explain each of the four services, which were: Sinergi, GasKu, GasKita, and PGN Mobile.
As the four products are under the umbrella of PGN, we made sure that they are all created with the same creative guidance. To show the integration of PGN’s services to our daily lives, we combine live shot footage with graphic elements. The design was intended to be sleek, simple, and clean, to portray PGN’s intention as a forward thinking and future oriented company. The project was quite a challenge, because all four were to be done under a single timeline, which meant everything was running at the same time. It was a happy ending for us all.